Sunday, April 11, 2010

Sheena Iyengar's 6 favorite books

Columbia University business professor Sheena Iyengar is the author of the The Art of Choosing, a new book examining the science of how human beings make choices. For The Week magazine, she named six books that have influenced her work.

One title on the list:
The Worldly Philosophers by Robert L. Heilbroner

A classic that manages to make economics accessible and interesting to the layperson. Heilbroner delves into the “lives, times, and ideas of the great economic thinkers”—as the book’s subtitle promises—to show how men like Adam Smith and Karl Marx were shaped by their choices, and how their theories continue to shape us today.
Read about the other books on the list.

--Marshal Zeringue